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You are using alternative fuels or are you´re planning to do so? The public debate on this topic can quickly lead to misunderstandings, as it is often assumed that you are rejecting electric mobility.
The arguments for using combustion engines with advanced, climate-friendly fuels are complex. Present all the arguments and convince your customers to follow your lead!
We can help you with this—whether it's writing press releases, preparing your representatives for public appearances, or placing your topics in public reporting.
Do you run a social media channel and want to talk about multi-pathway here too? No problem—we can always provide you with the latest topics, prepare them, and, if you wish, present them on your behalf.
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Confident appearance
Similar to press relations, arguments must be well-founded and convincingly formulated.
...but above all, factually correct! To ensure that nothing goes wrong and that you communicate the use of fuels such as HVO100 convincingly and confidently, we support you and your advertising agency in designing your communication so that it hits the mark!
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Use your use of alternative fuels as arguments for pragmatic climate protection that is sustainable. As long as electric drives do not make up the majority of your fleet or sales, the arguments for combustion engines must be all the more compelling.
The message “it's not the drive that's the problem, it's the energy source!” offers compelling arguments for focusing on other types of drive systems in addition to electric drives and provides an outlook on the diverse future of your company.
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You'll never walk alone!
You´re not the only one! Almost all manufacturers, car dealerships, machine dealers, and service providers are in the same situation as you. Everyone is aware that climate targets must be achieved—but please in an economically viable and practical way.
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You have your association to exchange ideas within your own industry. Outside of this structure, you encounter similar challenges, but also interfaces and mutual assistance with various tasks.
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To create these interfaces, highlight best practice examples, and adapt them, we are happy to assist you and bring you, your customers, the fuel pump, and other partners from your or our network together in a comprehensible context with media impact!